Comparing SODO Indy to districts in New York City in terms of cultural importance, and the building project to the scale of Lucas Oil Stadium, WTHR looks in to how this ambitious project to create a vibrant new cultural district in downtown Indianapolis will find funding. Reporter David MacAnally gets answers from lead developer Ryan Zickler, learning about memorials to legendary Indiana personalities that are planed for the development, how they will integrate into the architecture, and how they will attract people and business to the area.